Classified Realty Group



Posted by Classified Realty Group on 12/17/2018

As recently as 20-25 years ago, most people thought “staging” was for the theater and model homes. The idea of professionally temporarily decorating a home to sell it was not on the average homeowner’s radar. All that changed with the advent of TLC, HGTV, and other networks dedicated to home buying/selling and renovating shows.

If you’re selling a home after years out of the housing market, you may balk at the idea of the added expense of hiring a stager, but last year’s National Association of Realtor’s report ‘Profile of Home Staging’ indicated that a massive 77 percent of buyers’ agents believe staging contributed to their client’s ultimate purchase.

Visualization is key
Living in a visual world means most people make snap judgments by what they can see. If buyers cannot “see” themselves living in the home, they’ll keep looking. First-time buyers, especially, may need that extra nudge to make the plunge. Staging for the online photos is even more important. Potential buyers indicated they were more likely to walk through a home that had staged online images.

Faster is better
While some studies completed in the past few years indicate that staging does not change a buyer’s perception of a home’s value, it does help the home sell more quickly. In the world of real estate, where the seller is balancing the mortgage on the current home with the new mortgage on the home they want, selling the home more quickly for a fair price pays for itself. After all, who wants to be carrying two mortgages?

More is also better
Ultimately, it comes down to the outcome. Yes, the house may sell more quickly when staged, but does it sell for a higher price? Is the cost of staging recouped? The evidence is less clear here, but in the same NAR study, 49 percent of agents believed staging got the seller a higher offer. And while most of those indicated the increase was in the one to five percent range of the sale price, that was more than enough to cover the cost of staging.

Is this a time for DIY?
Binge-watching renovation and real estate shows may give a seller a false sense of their own ability to effectively stage their home. Professional stagers and design professionals can cast that critical eye that allows them to minimize a home’s flaws while accentuating its features. They also have a plethora of furnishings to utilize. To do it yourself might not be worth it on balance for what you get with a professional.

The most important key is to be on the same page as your local agent. They know your local market and are aware of the comparable homes for sale in your area. They know the potential buyers and what they expect to see in your home’s price range. Put their knowledge to work for you.





Posted by Classified Realty Group on 1/3/2017

Nothing makes more of a statement about a home than the front door. The front door is the first thing people see when they go to your home. Since the front door is a key focal point when people go to your house it is important to make a good impression. Remember first impressions may end up being lasting impressions. According to the latest research, it takes just ten seconds to decide whether or not you will buy a house. Four of those ten seconds will be standing at the front door. According to designer Ceciia Neal, “Your front door reflects what you think about a house. A door can sell a property.” You never get a second chance to make a good impression, so why not get it right the first time? There are many ways to make a front door and entry way more appealing without breaking the bank. If you have an open porch, spruce it up, add seasonal decorations, a basket of flowers. Use window boxes or hanging baskets. Put down a new door mat, nothing to crazy. Make sure the front door is not in need of any repairs, and give it a good cleaning. Create a welcoming entrance leading to your front door with flower beds and big pots of flowers. Consider painting your front door to an eye catching color that makes a statement. Change your door knob, maybe try decorative hardware. You will be surprised how these few changes can transform your front door into an inviting entrance




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Posted by Classified Realty Group on 6/7/2015

Candles can make a home look inviting, cozy and warm. They can also give a glow to many people’s skin tones. Candles come in many sizes, shapes and scents. Burning of candles during a showing can make the home feel warm and inviting making the buyer feel relaxed and calm. Try to pick out colors like maroon (cinnamon) orange (pumpkin) these scents are soothing and relaxing scents and will help make the potential sellers feel like home. The placing of the candles is very important. The best places to put them are in the bathroom, bedroom, kitchen table, window sills, and fireplace mantel. If you have a fireplace, lighting a fire is a sure way to give that room a warm and welcoming feeling. Everybody loves a fireplace and your buyers will too. Bake something delicious smelling. The Real Estate experts swear by the just baked smell when showing a home. It makes your potential buyers feel right at home. Things like Apple pie; chocolate chip cookies or fresh baked bread all will create that warm and inviting feeling. Family photos in the home make your home feel like a house full of love. Potential buyers who see photos of a family having fun, and enjoying life in their home will create a sense of a home that has a lot of memories and love. Bottom line, creating a warm and inviting atmosphere can help you sell your home.





Posted by Classified Realty Group on 12/21/2014

If you are selling your home or just looking to redecorate, one thing you may want to do is make the rooms look bigger. Here are some tips on how to make the rooms in your home appear larger: Use an oversize mirror to enhance the effect of light. Mirrors reflect both natural and artificial light making a room bigger and brighter. Glass-topped tables and see-through furniture can create an illusion that enhances the room with a more open flow. Clear the clutter. There’s nothing that makes a small space feel even more cramped than having too much stuff. Rooms with everything in place have a certain flow to them. A room without clutter has a more streamline look and a larger appearance. Light colored walls will also make your rooms appear bigger. Colors such as cream, beige, light grayish-blue and lavender will reflect and multiply the light giving the room an airy feel. Use dual-purpose furniture. Furniture that doubles as storage increases the function of each space.  Pieces like an entryway bench with storage space or a flip-top ottoman are great ways to combine furniture and function. Use vertical space to create storage and maximize those out-of-the-way areas in your home. Utilize those out-of-the-way nooks like the area under a flight of stairs.  





Posted by Classified Realty Group on 10/12/2014

When selling your home, you want it to appeal to a wide variety of people, not showcase your personality or preferences. While you might love deep red walls in your dining room, it might be too bold for a potential buyer. Your goal is to sell your home and having the right buyer appeal is key. There are a few things to think of when staging your home. Paint color is a must unless you already use neutral colors in your home. When looking for paint colors think of beige, olives, yellows, tans and greys. Outdated wallpaper patterns are a big no-no. Not only will an outdated look not be appealing to a buyer but the thought of having to take it down after buying the home can be a negative to a buyer. Taking down the wallpaper, fixing any imperfections in the walls with spackle and sanding, and applying a new coat of paint will go a long way. Choosing a paint with a low sheen will help hide any imperfections that may still remain. De-cluttering your home will give it a clean, organized look that will appeal to a buyer. Minimal items should remain in your home and going through your space to take out anything you don't need and sending it to storage is ideal. Think about your furniture as well, since often too much furniture can cause spaces to look small. In addition, by pulling furniture away from the walls and placing them in conversational groups, you add space to a room. Having the right decorative items can help to create an inviting space. Rather than having items lined up, trying grouping different items together, like on the coffee table. Hang pictures and art work in groups as well, avoiding a traditional straight line on the wall. Make sure that you have things such as decorative towels and soaps in the bathroom to help set the scene. And adding the right lighting can help set a welcoming mood. Make sure you have a variety of lighting in each space, from table lamps, to accent lighting, and whole room lighting. Basically, when staging your home, you want to make it a place that someone would want to live. Little touches here and there can really make a difference. With a little investment you might just find you are getting the offers you were hoping for.